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The 5-Habits of

Highly Effective Loan Officers
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90-Day Sales Manager

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Master the 5-Habits of Highly Effective Salespeople

Science-based curriculum for housing, banking, and financial professionals.

Customized content by industry. Featuring Dr. Bruce and our award-winning certified coaches. The most intense but fun & positive 90-days of your career. Plus, train with other producers all over the country.

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Become a ‘Certified Sales Professional’ for the following industries:

How it Works

1. Signup & Add Dates

New groups start quarterly in January, April, July, and October. Once enrolled our system will automatically register you for LIVE trainings and setup your platform dates. Enroll early and reap the benefits of getting started right away.

*Private teams will have custom dates & invites. Interested in signing up your team? Learn more.

2. Receive Materials

Hard copy materials will arrive within 5 business days. That doesn't stop you from getting started right away on your 90-Day Sales Plan inside our sales accountability software.

3. Coach-on-Call

Get 24/7 access to our coach-on-call for live chat support and articles. We'll host a LIVE online kickoff session the week before your training starts. You can schedule a 1:1 onboarding call with our team if you have any issues at all.

*You'll get immediate access to Dr. Bruce's weekly accountability calls (15-minutes on Monday's).

4. Do the Work

Timeblock 30-minutes per day to hit our program benchmarks. 15-minutes of virtual training and workbook exercises. 15-minutes to record sales activities and follow-ups (use our CRM or YOURS).

*Sales accountability Software & CRM is included during entirety of bootcamp. Total value = $99/m.

5. Receive Certification

Complete 80% of program benchmarks and receive our Certified Sales Professional designation for your industry. Benefits include adding 'CSP' to your title, enroll into future bootcamps for half-off, and lead future breakout groups or host exclusive bootcamps in your market for referral partners with our help.

Bootcamp Curriculum

Orientation / Kickoff

Create a 90-Day Sales Plan with a Dominant Sales Focus

Week 0: Timeblock Mastery

How to Be More Productive in the First 4 Hours of Your Day

Weeks 1 & 2 (Habit 1)

How To Turn Your Beliefs and Unique Value into Money

Weeks 3 & 4 (Habit 2)

How to Be Proactive and Productive In Prospecting

Weeks 5 & 6 (Habit 3)

How to Follow Up Like a Pro to Close More Deals

Weeks 7 & 8 (Habit 4)

How to Onboard New Clients and Gain Referrals for Life

Weeks 9 & 10 (Habit 5)

How to Create a World-Class Marketing Machine

Week 11: Confidence

How to Gain the Confidence to Withstand Sales

Week 12: Graduation

Certification from the 90-Day Sales Coaching Program

That's 30 hours of virtual training content over 90-days!

Plus 15-hours of LIVE coaching and breakout sessions with industry leaders like yourself.

But don't just take our word for it!

Producers and companies all over the nation endorse our program.

“60 days into the program and I already had my biggest month.”

Fabbiana Progar


“I would have to credit 90-Day Sales for my strong start in the industry.”

Chad Nash

Real Estate

“After going through the program, my business has dramatically increased.”

Chad Humphrey


“To give you some results, it’s my second best year in my career.”

Sean Gross


Enroll Today to Reserve Your Spot!

The earlier you signup, the faster you get onboarded into our systems.

Sales Certification & Coaching Bootcamp


or $600/m for 3-months

Want Exclusive Coaching with Your Team or Group?

Perfect for companies, teams, or groups with 10+ people. Managers get free team dashboard access.

100% Money Back Guarantee

If you complete 80% of your daily training and sales activities over the course of 90-days and aren’t satisfied, then we’ll refund your money. No questions asked.

100% Tax Deductible

What’s better than growing your knowledge, skill, desire, and confidence? Well, nothing is better than that. The fact that this program is 100% tax-deductible is one heck of a bonus though.

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